KoppieSystems

Proplytic: property portfolio software

Proplytic is a founder-built SaaS product for South African owner-managers and small portfolio investors. It is a web application — not a brochure site — connecting property records, rental admin, portfolio analytics and document exports in one authenticated workspace. The live product is proplytic.co.za.

Updated July 2026

Placeholder: This case study is published for visitors on this site but remains noindex until the owner clears the final indexing gate. Naming permission is already granted; search indexing is a separate approval.

Interface evidence

Desktop screenshot of the Proplytic marketing homepage with portfolio software positioning and product interface previewDesktop screenshot of the Proplytic marketing homepage with portfolio software positioning and product interface preview
Desktop homepage capture from the live project.
Mobile screenshot of the Proplytic marketing homepage
Mobile viewport capture.

Project overview

Client / product
Proplytic (founder product)
Industry
Property / PropTech
Project type
Custom web application (SaaS)
Location
South Africa
Public label
Internal product
Technology
React, TypeScript, Vite, Supabase, React Query, pdfmake, Stripe, Resend
Delivery status
completed
Live URL
www.proplytic.co.za

Business context

Owner-managers were reconciling bonds, rent, levies and expenses across spreadsheets, then rebuilding investor reports by hand. Agency trust-account tools assume multi-landlord agency workflows — the wrong fit for self-managed portfolios that still need structure, documents and portfolio metrics.

Objectives

  • Give owner-managers one authenticated place for equity, cash flow, yield and occupancy views
  • Keep tenants, leases, invoices and statements linked to property records
  • Export investor-ready PDF reports from the same live assumptions and actuals
  • Offer clear ZAR subscription plans without forcing agency software complexity

Project scope

  • Public marketing site with pricing, authentication entry and calculator hub
  • Secure login, signup and email confirmation flows
  • Portfolio dashboard and property-level detail/financial views
  • Property create/edit workflows and portfolio listings
  • Tenant and lease management with detail and form flows
  • Invoices, recurring invoices, statements and document areas
  • Metrics views for equity, valuations, bonds, returns, expenses, leases, rent due, deposits and cash flow
  • PDF report generation for property and portfolio reporting
  • Subscription billing via Stripe and account settings
  • Role-gated admin surfaces for product operations

Solution architecture

Proplytic is built as an authenticated React application on Supabase, with a public marketing layer for acquisition and a deep workspace for day-to-day portfolio admin. Charts, documents and PDF exports sit on the same property and tenancy data model — sized for owner-managers rather than agency trust accounts.

Implementation process

  • Product discovery for owner-manager workflows and SA portfolio realities
  • Application architecture for properties, tenancies, billing documents and analytics
  • Iterative build of dashboards, admin records, invoices/statements and exports
  • Subscription and settings surfaces for plan management
  • Public marketing site and product launch at proplytic.co.za

Key functionality

  • Authenticated portfolio dashboard and property workspaces
  • Property, tenant and lease records with create/edit detail flows
  • Invoices, statements and document management
  • Portfolio metric views (equity, cash flow, returns and related slices)
  • Investor-oriented PDF report generation
  • Public property calculators and marketing pricing pages
  • Stripe-backed subscription plans and account settings
  • Responsive application UI across desktop and mobile viewports

SEO and information architecture

  • Marketing site structured around owner-manager search intents
  • Clear positioning against agency trust-account software
  • Pricing and FAQ content for plan comparison
  • Prerendered public meta for key marketing routes

Constraints and decisions

  • Case-study screenshots use the public marketing homepage only — no real tenant names, addresses or financial figures
  • Marketing-site sample figures are illustrative product demos, not measured customer outcomes
  • No rankings, MRR, signup or retention metrics are claimed in this write-up
  • Internal repository still carries historical PropertyGuy naming in paths; the public brand is Proplytic

Current status

Proplytic is live at proplytic.co.za as a subscribed web application with public marketing pages and an authenticated portfolio workspace. This case study describes delivered product capability; commercial traction metrics are out of scope until independently verified for publication.

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